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Bruiser appears to be one of a couple handfuls of places that made bikes
in the early day of mountain biking. Many of them made a
couple dozen frames, very little literature and faded into obscurity.
That makes the frames pretty rare and difficult to research.
Ira Hughes, of Ira's Bike Shop, and
Glen Odell, president of NORBA from 1983-1986, set up Coast Cycling
Specialties and began designing components.. In January 1980, they
decided to make some mountain bike frames which were welded by a local guy in Grover City (now Grover Beach), John
McGill. One of Ira's friend's, Rick Hoser, worked for McGill and was doing the painting.
The rear stays were bent by Voris Dixon who had been bending handlebars
for Schwinn bikes. Each Campagnolo drop out was then hand fitted to the
stays. The earlier models used an Atom drum brake which was
modified by
Chris King to accept sealed bearings and Phil Wood axle bolts.
A second generation of frames was to be built by a second builder but by
this time the Japanese were getting into bike building which made it
harder for small custom builders to compete on price. Only 4 or 5
second generation frames were produced including one with 24" wheels.
Below is one of the fliers
advertising the bikes.
Below is the first Bruiser with rear
cantilever brakes (previous bikes used the rear drum brakes).
Below is our museum bike circa February
1983. 
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